Agency Experience
I’ve got 12+ years experience at digital marketing agencies as a health writer and content marketing manager.
ABOUT HALEY HITE
A Healthcare Marketer With a Passion for Writing
I’ve spent more than 12 years in healthcare marketing and custom content creation. Having worked on both the agency and hospital side, I have a deep understanding of the pain points and motivations of hospital marketers. I’ve been in your shoes. My experience has given me a well-rounded view of what it takes to create custom content for any type of marketing initiative.
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Who I Work With
While I specialize in health content, I work with all sorts of B2C and B2B brands. My words are tailored to resonate with your audience, conveying your message with clarity and impact. If you belong to one of the below groups, I’m here to bring your ideas to life through authentic, engaging content that speaks directly to your target audience.
HOSPITALS & HEALTH SYSTEMS
From regional hospitals to some of the largest, top health systems in the nation, I’ll craft tailored content that resonates with your unique values and patient-centric approach.
DIGITAL MARKETING AGENCIES
Are you an agency with clients who want and need custom content, but you don’t have the budget to hire a full-time writer? I can supply content on a short-term or long-term basis.
SENIOR LIVING COMMUNITIES
Let’s elevate your senior living community through strategic content marketing that highlights the comfort, care, and vibrant lifestyles you offer.
HEALTH ASSOCIATIONS
Work with a health writer who empowers your association through impactful content that informs, educates, and unites members toward a healthier future.
Health Writing Services
Content marketing is changing. It’s not about how much content you produce, it’s about the value of the content you produce. Is it different (better) than your competitors’? Does it offer something unique, like a subject matter expert’s opinion or a tip no one else has published? Will it help you achieve your marketing goals, like increased patient acquisition, improved reputation, or top of mind awareness (TOMA)?
If you’re going to do content marketing, do it right. Explore the many ways I can help you with my freelance health writing services below.
Custom Content Writing
As a freelance web content writer and storyteller, my goal is to make you visible and valuable to your audience. Over time, this leads to increased customers as well as loyalty, brand affinity, and referrals.
Blog posts
Search-optimized webpages
Landing page copy
Case studies
Press releases
Offsite articles
Print brochures
Guides and eBooks
Whitepapers
Social Media Content
Success on social media means identifying who your audience is, what they’re interested in, where they are, and how to interject your brand into those conversations and interests in a relevant way.
Organic social media copy
Social media ad copy
Branded images
Vertical videos
Memes
Monthly social calendars
Social listening
Channel maintenance
Social media reporting
Healthcare Marketing
Healthcare consumers have a choice on where to seek care. Your marketing needs to provide value to your audience so they can make informed decisions. Empower them with clear language and accessibility.
Voice and tone guidelines
Content audits
Campaign ideation
Service line content
Physician marketing
Radio ad copy
Website maintenance
Marketing automation
Campaign reporting
Freelance Content Marketing Expertise
YEARS OF EXPERIENCE
happy clients
INDUSTRIES
Testimonials
Don’t take my word for it — read what my colleagues and clients say about my custom content and freelance writing services:
When I first met Haley, I was impressed with her writing and editing. But I quickly learned she could do it all—video editing, newsletter campaign management, social media strategy, and more. Not only is Haley whip-smart, but she’s also kind, empathetic, and fun. Working with her is a joy!
Jessica W. Fleming
Senior Commerce Editor for Health.com
You are such a powerful writer, and I feel so fortunate to have crossed paths with you!
Lisa Bell Henson
Holistic Nurse Coach
Contact Me
Discover what it’s like to work with a freelance health writer who hits the ground running. No hand-holding, no lousy content, no micromanaging — just results.
Let’s talk.